Our parent compnay Shriram Capital Ltd.
has been chosen and awarded as one of 100 Most Valuable Brand 2014. The award
ceremony was held on 16th December’ 2014
at Palladium Hotel, Senapati Bapat Marg, Lower Parel, Mumbai.
About the Award:
The largest multi-platform brand trust and loyalty
benchmark project involving the most prestigious brands in the Indian market
that have, by virtue of their unique value propositions and attributes,
established an incomparable legacy of brand values and reinforced a profound
and meaningful marketing connect with their customers. The Most Valuable Brands
of the Year 2013-14 (India Edition) – is a research endeavor to amalgamate,
showcase and award such brands that have stamped their authority on the Indian
market spectrum by virtue of their pristine credibility and enormous customer
following, spearheading the winning success story of India.
KPMG in India-
Process Advisor & Evaluator:
It is the only brand project in India where the entire
process is validated – advised and evaluated – by KPMG in India, thus truly
representing the most credible, transparent and differentiated standard of
brand research and undertaking. The concept is a feature of one brand per
category of the greatest brands in its country. Dynamic web ratings of the
brands in each category driven by users and consumers on the Most Valuable
Brands website www.mostvaluablebrands.com
<http://www.mostvaluablebrands.com/> will not just imply an informative,
educative, entertaining and interactive hub but generate excitement and a
superlative degree of brand-consumer interface unwitnessed so far.
Team Shriram deserves hearty congratulations for making
it to the prestigious list of “Most Valuable Brands 2014”.
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